By Max Silber, Forbes Business Development Council Member
If news headlines about the “Retail Apocalypse” are to be believed, retailers are in trouble. In 2019, more than 9,300 stores closed, and that trend may continue into the foreseeable future. 2020 shows no sign of slowing down — Macy’s recently announced it is closing 29 of its stores, and Business Insider reports that other stores such as Pier 1 Imports, Sears, Kmart, Forever 21 and Walgreens are also planning to close stores before the end of the year.
Sure, many of the store closures are attributed to a few major retailers filing for bankruptcy and the rise of e-commerce, but one thing is clear: The battle for the hearts, minds and wallets of retail shoppers is at an all-time high.